Copy for Apple One and iCloud emails, subject lines and legal.
Today at Apple invites artists to share their story, creative process, and technique specific to Apple products. As a copywriter I helped strategize, write and promote in-store experiences.
TAA Creative Projects was a four-part mini series on YouTube featuring Temi Coker, Arielle Bobb-Willis, Quenton Jones and Eddy Chen.
TAA Apple Camp hosts an annual summer camp for kids and families at the Apple Store to create using Apple products.
Develop copy for paid ad content across Facebook, Instagram, Reddit, Youtube, Pinterest, and print for Glo, Califia Farms, Foria, and Ladder Sport. Including retargeting and A/B testing.
"Healthy at home" means more than just living room workouts and baked goods (no offense banana bread!).
Find out why Glo is becoming the most talked-about platform for wellness.
Craft copy for Amazon A+ content for Califia Farms and Ladder Sport.
Thumb-stopping posts.
Fall is for foliage + flannels but when Vermont is too far away + plaid not your thing, there's Winter's Milk. A boozy beverage made with our smooth, creamy Oatmilk, brandy, maple syrup + spices. Sip to the season. 🍁🍂🥛
🎃 If baking a pie sounds out of your league, try our pumpkin pie smoothie. It's as easy as...well, pie 🥧 Combine bananas, pumpkin, spices, our Pumpkin Spice Latte + blend to creamy perfection 👌. (Recipe in bio)
Curated and wrote Instagram content for posts and stories for Arizona-based holistic healthcare center.
I collaborate with designers to create compelling emails with equally compelling subject lines. Because let’s face it, content is pretty useless if nobody clicks on it.
Test A: If you wear SPF and floss, then you should definitely be doing this... (34.8% Open Rate)
Test B: Warm-ups & cool-downs—you gotta have ’em. Here’s why… (31.15% Open Rate)
Collaborated with creative team to develop on-brand images and messaging.
Developed web copy for Decada Sparkling Tequila, Califia Farms, Ladder Sport, and Manner Market.
Wrote packaging for Decada Sparkling Tequila’s three-pack can and box. Created Califia’s Holiday 2020 plant-based creamer on-package tagline “Cheer Up Your Cup” and romance copy for Holiday flavors.
I had the opportunity to work on The History Channel's "Hangar 1: The UFO Files" season two. In this project, I researched case files and selected featured encounters for episodes two and six. This entailed locating and interviewing subjects about their personal experiences and then drafting scripts to tell their stories. I assisted in the casting process as well as worked on set during production and then sorted acquired footage for post-production.
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Sketch Comedy Script: Commercial Parody
The Upright Citizen’s Brigade Writing Course
A personal blog about beauty, fashion and other shit.
www.ishilike.com
@shit__ilike